Sales & Marketing Institute of New Zealand
Friday 21 November 2008

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Sales & Marketing Institute
PO Box 99 041
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The 80/20 Principle: How to Make it Work for You »

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Speaker Geoff Vautier, Director, The 80/20 Consulting Company
 
The 80/20 Principle: How to Make it Work for YouYou've heard of the 80/20 principle – how 80% of your business comes from 20% of your customers. But do you know how to effectively apply 80/20? How to make it work for you?

In most situations, only a few things really matter – the 'vital few'. But, the hard part is figuring out what those vital few are. Too often, we're so swamped by the 'trivial many' that we lose sight of what's really important.

At our April sales breakfast, you'll learn:
  • how to recognise not all relationships are equal
  • how to identify those 'vital few', and
  • how to apply 80/20 to your time, your customers, your products … and your life

    Plus, you'll hear real life success stories – how people and companies have used the 80/20 Principle with great results.

    Geoff Vautier is a Chartered Accountant whose life changed dramatically when he was introduced to the 80/20 Principle. He's now a Director of The 80/20 Consulting Company and travels the world teaching people how to apply the principle to their businesses and lives.

    Learn how to apply 80/20 and you've got guaranteed odds of 16:1. Just think what that could do for your sales career!

    SMEI members and member guests $45, non members $65 (prices inc GST)
    Cancellations after Thursday, 24 April 2003, and 'no shows' will be charged