Sales & Marketing Institute of New Zealand
Friday 21 November 2008

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Sales & Marketing Institute
PO Box 99 041
Newmarket
Auckland
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Blow Your Competition Out Of The Water: How To Do It »

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Speaker Debbie Mayo-Smith, Managing Director, Successful Internet Strategies
 
Blow Your Competition Out Of The Water: How To Do ItYour Marketing Department is preoccupied with branding. Your CEO wants more sales and lowered costs. Your customers are bombarded with emails, advertisements, spam, viruses and umpteen interoffice emails. The internet has been around for a few years now and habits have changed.

What are you to do?
How do you get your sales team to use database sales support?
How do you get them to use email effectively for results?


At this breakfast, our speaker Debbie Mayo-Smith will deliver an absolutely unforgettable ideas session. She'll explain how you and your team can work more effectively in 2003 and blow your competition out of the water. You’ll walk away with a four step plan, and "how-to" tips and ideas you can implement immediately to develop more business, cut costs, and ensure your email efforts stand out above the crowd.

Your Four Step Plan
  • Your lifeblood, your goldmine – database marketing / sales promotion for 2003.
  • The rooster that lays the golden egg - what you need to know and how easy it is.
  • Don’t throw your money away - how to maximise sales promotion spend.
  • Don’t leave it to the marketing department – put clever sales promotions together yourself.

    Debbie Mayo-Smith is Managing Director of Successful Internet Strategies and the author of Successful Email Marketing www.cleveremailing.com. She is recognised as an outstanding educator, speaker, consultant and trainer. From New York to Borneo, Bali to Perth, Debbie wows her audiences with a three pronged approach giving the inspiration, motivation and information they need to work more profitably, easily, and effectively.

    SMEI members and members guests $45; non members $65 (prices inc GST)
    Cancellations after 4pm, 14 March 2003, and 'no shows' will be charged