How to Make Every Sales Presentation More Powerful, Passionate and Profitable »
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| Speaker | Charlie Nicholls, Australasian General Manager, Chaucer Executive International |
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As salespeople we should never be ashamed of our calling … as a matter of fact, we should be ashamed of our not calling! That's Charlie Nicholls' personal motto and he's become one of Australasia's best known, record breaking salesmen during his 20 years in the industry. At this breakfast, Charlie will show you … · How to keep your team happier, wealthier and more motivated. · How to handle objections before they're even raised. · How to make selling fun. · How to use communication skills to transform yourself into a 'people magnet'. · How to stay permanently motivated and excited about selling. Charlie is no stranger to working hard and earning his keep. All along the way, he's learned from life and his day-to-day entrepreneurial experiences. His zest for life gives him a sense of wonder and excitement. Always a self motivator, Charlie has a passion for assisting sales people up the ladder of success. In 1981, Charlie joined Encyclopaedia Britannica. Three months later, he'd won his first sales award. Three years after that, he'd become the group's second best salesperson in the world. His Britannica records include his current World Record of 76 sales in 12 days, and his World Record of 16 sets in one day, as well as several ground-breaking sales successes at shows around Australia and NZ. Charlie's shared the platform with internationally known business trainers and speakers such as Ed Foreman, Wayne Dyer, Allan Pease, Deepak Chopra and the legendary James Rohn. What Members Had To Say ... Charlie Nicholls rose to prominence in Australia for selling a world record 76 sets of Encyclopaedia Britannica in 12 days; a remarkable achievement considering Charlie left school at 14 and did not read his first book until he was 20. Fuelled by his own experience and personal beliefs, Charlie quickly learnt that successful sales presentations should educate, entertain and inspire. He has simplified the four key sales steps with a series of gestures which will be long remembered by all who attended the presentation. 1 Pat the goldfish - have your own style / cliché that works for you 2 Get the facts - spend time listening and ask questions (in that order) 3 Give your opinion - ask permission first 4 Do it with feeling - say it sincerely Perhaps the most significant of all points raised was that salespeople should never be ashamed of calling and should have the courage to give their own opinion once permission has been sought. The client is then morally obliged to listen, resulting in increased attentiveness and respect for the salesperson. Charlie's personable and engaging presentation style exemplified his own belief that 'sales is just a transference of feeling'. He patted the goldfish, obtained the facts, gave his opinion and, most importantly, he did it with feeling. - Justine York is an Account Manager with High Impact Marketing | |