Increase your sales and motivate your sales force through more effective meetings. This book features 50 proven exercises to increase involvement, interest, focus and fun during sales meetings. Specifically written for sales managers.
From the Publisher
To get everyone's undivided attention at a sales meeting, you could suspend your team over vats of boiling oil, but vats are expensive and so are workers' comp claims. An easier method is to order Better Sales Meetings In 3 To 30 Minutes. This 8.5 x 11, 130-page book with reproducible handouts, offers a year's worth of exercises that will wake up a sales force and get them involved. Specifically written for sales managers, these exercises are designed to reinforce important sales topics.
Each exercise is easily adapted to any organization and includes: 1) An objective which summarizes the challenge. 2) A mini-lecture which provides a reference and introduction to the exercise. 3) Instructions to implement the exercise. 4) Discussion questions to help further adapt the material to an organization. 5) A list of materials required. Many exercises come with reproducible handouts requiring little if any additional materials. 6) Estimated time to do the exercise. 7) A lesson summary.
The exercises tend to involve clever twists of logic that bring the message home. For example, in a variation on a children's memory game, an assistant briefly displays a tray of objects. After the assistant leaves the group is asked to describe everything they can remember -- about the 'assistant' holding the tray of objects. The message: be prepared for the unexpected and pay less attention to products and more attention to the customer's needs. The other 49 exercises are similarly intelligent, simple and effective. They've all been refined through real-life testing. The book has a clean, easy-to-use format with numerous photos. But it's Terreri's writing that really sets it apart; she's funny, frank, and obviously a seasoned veteran of the sales trade.
Why hire expensive sales trainers? This collection of 50 proven exercises will give you the tools you need to make your sales meetings more productive and profitable. If these exercises help you motivate just one salesperson to make just one more sale - what is that worth to you - $100? $1000? $10,000+? The best investment you can make is in your sales force. Don't wait another day to put these valuable tools to work for you!
See all Editorial Reviews